Finland's first Business Model Competition (BMC), was held on 19.03.2014 at the Oma Yritys 2014 -fair. BMC is a rapidly growing new market innovation competition. Mobile.Queue, which is a start-up company of five Metropolia’s student’s, reached second place in the competition, as well as was the audience’s favorite. The company's goal is to shorten the waiting time at customer service points.
- Competition has a clear demand, as customers, marketing and sales are the issues that start-ups typically leave for too little attention. Involving customers systematically from the beginning, makes the vision and product simpler and more focused and the value proposition clearer to customers, increasing the chance to succeed, says competition’s country manager Ola Sundell.
Mobile.Queue's members are business and engineering students from Metropolia; Kätlin Jurs and Minja Smura study in the European Management degree program, Jisa Greus in the Business Administration program and Hai Sun and Shi Zhen in the Information and Communication Technology degree program.
Although the team did not win, they will continue to work hard and to participate in future contests as well as develop the service further. You can follow the development of Mobile.Queue onTwitter (@ Mobile.Queue) or read more about the company here.