Love your beaches! City of Espoo and Metropolia’s students are campaigning on behalf of the Gulf of Finland

02.07.2014

Photos: City of Espoo

"Love Your Beaches" campaign for the Gulf of Finland Year will visit the Espoo seaside beaches in July.
Project coordinator Niina Järvinen and Metropolia’s students go where the state of the Gulf of Finland is seen and felt – to the beaches of Espoo. Via the campaign, information will be provided on the state of the Gulf of Finland and about how everyone can affect their environment with their choices. The Gulf of Finland is affected by, for example, the choices people make in transport, eating and consumption. Small deeds, like picking up rubbish from the beach, are a way to affect your own immediate environment.

- This spring, Espoo residents have shown their strength and ability to work for their environment. Thousands of them have got involved, for example in cleaning rubbish from the natural environment. Espoo residents are surely capable of even bigger deeds and everyday choices for the Gulf of Finland, says Niina Järvinen, Espoo's Gulf of Finland Year coordinator.

Metropolia’s students Bijay Karki and Surendra Bhandari from Environmental Engineering degree program, and Jaakko Eränen and Jarmo Seppälä from Media Technology are working for the project. Karki and Bhandari are responsible for planning and preparing environmental campaign materials, Eränen’s and Seppälä’s tasks include creating the visual layout and campaign materials, photography, video recording, photo and video editing and the making of a campaign video. All four students attend the beach visits and share information to people about the project.

- The campaign has gone well and working with Metropolia’s students has been efficient and fluent. In particular, students of Media Technology produced such high-quality materials like they already were professionals, says Järvinen.

On the beaches, you will have the opportunity to test how many Baltic Sea-friendly choices you already make in your everyday life. People are also challenged to make a pledge for the Gulf of Finland. The pledge may be a deed or a choice that affects the state of the Gulf of Finland. The pledges will be photographed and the photos will be displayed on the Facebook page of the City of Espoo.

Hundreds of pledges for the Gulf of Finland have already been received. You may also make your pledge at Villa Elfvik Nature House or via an online form. Tips for working for the Gulf of Finland are available on the Espoo website.

Beach events (weather permitting):

  • 1 July Haukilahti beach
  • 3 July Westend beach
  • 7 July Matinkylä beach
  • 9 July Soukka beach
  • 10 July Kivenlahti beach

In Espoo, the Gulf of Finland Year 2014 is one of the projects of the city's cross-administrative Sustainable Development Programme. Internationally, Gulf of Finland Year 2014 will gather the respective experts, decision-makers and citizens in Finland, Estonia and Russia to engage in cooperation for a safe and healthy Gulf of Finland.


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