Business Students Creating New Solutions for Finnish Red Cross

29.05.2017

Metropolia Business School’s annual International Project Week (IPW) took place at Leppävaara campus on 15-19 May 2017. The project week focuses on business ethics and includes international lectures as well as practical work on a real-life company case in small groups. This year the event was held for the 13th time.

18 guest lecturers from partner universities from all over Europe as well as 150 business students participated in the project week, the core being the practical assignment given by the Finnish Red Cross. The topic of the assignments related to developing the Red Cross’s Kontti Second-Hand Stores. Red Cross sought innovative solutions to promote visibility and awareness of Kontti, especially among young consumers. At the same time, ideas for increasing the social and ecological impact of the activity were welcomed.

The week culminated in poster presentations on Friday 19.5. Tiina Sippula from the Red Cross was impressed by the student's creativity and strong business skills. Many of the ideas contained good, concrete ideas that enable Kontti to develop its activities and visibility.

The International Project Week provides students and staff with an excellent opportunity to participate in international activities and networking.

"In Metropolia, joint teaching is important, and we wanted to make it part of our international project week as well. The visiting lecturers worked in pairs and it was great to notice how enthusiastic they were and how they inspired each other during the week", says Anne-Mari Raivio, senior lecturer arranging the week.

For more information, please contact:

Ms Anne-Mari Raivio, senior lecturer
firstname.lastname@metropolia.fi


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