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Time
  • 17.5.2021 - 18.5.2021
Place

Virtually in Zoom

Price

Free of Charge

Event Tag
  • #metropolia

IPW2021

We have great pleasure in inviting You and Your students to participate in the first virtual IPW2021 on 17-18 May, 2021.
The theme of this year’s IPW is Business Ethics, Sustainability & Corporate Social Responsibility.

Programme

On each day the programme will consist of series of sessions in Zoom.

Monday 17 May 2021

Joint starting session

10:00-10:20 Welcome to IPW2021

Time: 10:00-10:20 (UTC +3)

Welcome words by Anne Perkiö, Head of Business Administration Programme and Suvi Moll, Head of Degree Programmes, IBL and EBA, Metropolia University of Applied Sciences

10:20-10:40 Programme of the day

Time: 10:20-10:40

Information about the programme of the day

10:40-11:00 Keynote speech

Time: 10:40-11:00

Keynote speech by Elli Ojala, Sustainable Development Manager, Strategy and Development Services, Metropolia University of Applied Sciences

11:00-11:15 Break

Parallel sessions, paths 1 and 2

Paths 1 and 2 take place at the same time.

Path 1

Lecture 1: 11:15-12:00 CSR and Stakeholder Management - An Introduction

Christine Bachner / IMC University of Applied Sciences Krems, Austria 

Break 12:00-12:15

Lecture 2: 12:15-13:00 Ethical People Practice.

Nicky Adams / University of Wolverhampton, UK 

Lunch break 13:00-13:45

Lecture 3: 13:45-14:30 Perception of Advertisements for Healthy Food on Social Media.

Pablo Gutierrez-Rodriguez / University of León, Spain 

Break 14:30-14:45

Lecture 4: 14:45-15:30 The role of sustainability labels and advertising claims in responsible consumer behavior.

Ana Lanero Carrizo & José Luis Vázquez Burguete / University of León, Spain 

Break 15:30-15:45

Lecture 5: 15:45-16:30 Is it possible to evolve towards sustainable consumption? Marketing techniques to change behavior of consumers.

Professor & Researcher in Marketing and Entrepreneurship, Robrecht Van Goolen / UC Leuven-Limburg, Belgium 

Path 2

Lecture 1: 11:15-12:00 Reflections on Ethical Decision-Making in Management and Society.

Cathrin Ruppe / FH Münster, Germany 

 

Break 12:00-12:15

Lecture 2: 12:15-13:00 The ecological impediment to emergence of robots in organizations.

Faranak Farzaneh / IPAG Business School- Nice, France 

Lunch break 13:00-13:45

Lecture 3: 13:45-14:30 Sustainable Consumption: Green Consumers and the Attitude-Behavior Gap

Tatjana  Koenig / HTW Saar, Germany 

Break 14:30-14:45

Lecture 4: 14:45-15:30 How to critically analyse a company's ecological footprint from a systems perspective?

Jeanine Gregersen-Hermans / Zuyd University, Netherlands 

Break 15:30-15:45

Lecture 5: 15:45-16:30 Ethical Decision-Making in Marketing.

Claudio Pousa / Lakehead University, Canada 

Closing session

Joint closing session for the lecturers: 16:30-17:00

Networking session for the lecturers; bring your own coffee with you! 

Tuesday 18 May 2021

Joint starting session

10:30-10:50 Program of the day

Time: 10:30-10:50

Information about the programme of the day

10:50-11:20 Keynote speech

Time: 10:50-11:20

Keynote speech by Jenni Hakkarainen, Sustainability Specialist, Lidl

11:20-11:30 Break

Parallel sessions, paths 1 and 2

Paths 1 and 2 take place at the same time.

Path 1

Lecture 6: 11:30-12:15 Corporate Governance with special attention on Board of Directors' role.

Masato Mori / Toyo University, Japan 

Break 12:15-12:30

Lecture 7: 12:30-13:15 The legal basis for business ethics: EU rules for playing the market (anti-trust).

Holger Buck / HTW Saar, Germany 

Lunch break 13:15-14:00

Lecture 8: 14:00-14:45 New insights on the mysterious demand of CSR

Juan Perote-Peña / University of Zaragoza, Spain 

Break 14:45-15:00

Lecture 9: 15:00-15:45 Globalisation and Sustainable International Business.

Eun Sun Godwin / University of Wolverhampton, UK 

Path 2

Lecture 6: 11:30-12:15 Is Corporate Social Responsibility (CSR) becoming the standard? Implications of the EU Action Plan on Financing Sustainable Growth

Tobias Popovic / Stuttgart University of Applied Sciences, Germany 

 

Break 12:15-12:30

Lecture 7: 12:30-13:15 Do the principles of Human Rights and Fundamental Rights (such as non-discrimination) affect business issues, in particular the freedom of contract?

Michael Jaensch / HTW Berlin, Germany 

Lunch break 13:15-14:00

Lecture 8: 14:00-14:45 Climate Crisis and Transformation for Sustainable Business.

Canan Madran / Dokuz Eylül University, Turkey 

Break 14:45-15:00

Lecture 9: 15:00-15:45 Restoring the dignity of Indigenous groups: What is the responsibility of tourism companies.

Blanca Camargo / Universidad de Monterrey, Mexico 

Closing ceremony

Joint closing ceremony 15:45-16:15 for the students and 15:45-16:45 for the lecturers

15:45-16:15 Feedback

16:15-16:45 Networking session for the lecturers; bring your own coffee with you!